The “werbewiesn 2017” (sales promotion trade fair) was held for the first time in the Zenithhalle in Munich in mid-September. Decision-makers from the fields of marketing and purchasing from a wide range of business enterprises had the possibility to find out about new products from more than 112 exhibitors, to collect information and to place orders. Information on the latest trends was exchanged and networks extended while Bavarian catering was provided.
The atmosphere in the historical listed building constructed at the behest of King Ludwig III was highly appealing, giving the event a completely new flair. In the former railway workshop with its unique architecture, the most innovative advertising media and their producers were honoured once again this year.
The award winners are as follows:
Promotional coffee in a bag by Römer Drinks, Prolenses by Herzog Products and the 2in1 fan by Octogone
Notebook A5 by Lediberg, 3in1 cushion by Vorsprung and courier rucksack by Eurostyle
Smartboard by Herzog, folding connector strip by Nestler and LorryBag Original 2 by Halfar
The Merchandise item that could save life.
Useful information on first aid procedures in case of a child’s emergency.
What to do with a febrile seizures, chemical burn, head injury, pharyngeal insect and so on?