At the launch of the new Steuler tile series called “Montagne”, a notebook was produced with individual information pages. The cover has a leather tile design while the partial flocking emphasises the unique character of this series. The campaign is rounded off successfully by the alpine milk chocolate in the flocked metal tin and trendy key fobs which are made of real wool felt and show the different names of the tiles.
With the BMW motorcycle style collection, the myth of BMW motorcycles can be felt even without a motorcycle.
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